Pér for telecommunications

Grow the relationship behind every connection

Find the next audience for growth. See where engagement is slipping. Put service needs ahead of promotions.

Pér helps your team turn trusted customer context into acquisition and retention opportunities, with recommendations and approved next steps.

What is Pér for telecommunications?

Pér is Amperity's AI agent for customer data. It helps telecom teams use account, subscription, billing, service, and engagement data to find acquisition and retention audiences and prepare approved actions.

Your team sets the objective. Pér surfaces opportunities, explains its recommendations, and helps move approved actions forward.

Put Pér to work

Find the next acquisition opportunity

Find the audiences worth your acquisition budget. Pér helps compare opportunities for a product or market using the customer and prospect data available to your team.

Use connected digital engagement, geography, prior relationships, and campaign response to prioritize audiences, with exclusions informed by approved serviceability and product availability data.

Ask Pér:

Which audience represents our strongest acquisition opportunity for [product or market]? Rank the top opportunities by potential value and explain the evidence.

You control: The market, serviceability, product availability, exclusions, media budget, success metric, and approval points.

Act before customers churn

Declining usage or repeated service contacts can be a reason to look closer. Pér helps identify customer groups whose available activity signals a change in the relationship.

See the supporting evidence, explore possible service or engagement factors, and recommend a response for review. Your team validates the issue and chooses the treatment.

Ask Pér:

Which customers show a meaningful change that may indicate churn risk? Explain the strongest evidence and recommend the next appropriate action.

You control: Risk definitions, approved signals, exclusions, available treatments, contact rules, and success metrics.

Stop marketing when service needs attention

An upgrade offer can wait when a customer has an unresolved service issue. Pér helps identify promotional exclusions using approved outage, support, or billing status data.

Prepare a suppression audience and recommend communication priorities for review. Service teams and operational systems manage issue resolution.

Ask Pér:

Which customers should be suppressed from promotional campaigns because of an active service issue? Recommend the appropriate communication or workflow.

You control: Approved signals, issue definitions, message priorities, suppression rules, channel permissions, and operational ownership.

Built on trusted customer context

A subscriber's billing record, service history, and digital activity should inform the same relationship, and the next message.

Pér is grounded in Amperity's accurate, current, and governed customer context:

  • Know who:Connect fragmented records across customers, accounts, lines, subscriptions, devices, and channels.
  • Know now:Understand the relationship alongside current usage, billing, service, device, and engagement activity.
  • Act with confidence:Keep decisions connected to consent, serviceability, product rules, evidence, freshness, and customer-defined controls.
See how Amperity resolves customer identity →

Works across your existing stack

Bring customer insight into your existing engagement channels. Pér uses telecom data connected to Amperity and helps prepare audiences and approved actions for supported marketing and advertising destinations.

Available actions depend on each provider's configured data, integrations, permissions, and Amperity capabilities.

Give Pér a telecom objective

Bring Pér the acquisition target, churn risk, service challenge, or recurring decision slowing your team down. Pér helps turn that objective into a recommendation your team can review and put to work.

FAQs

What is an AI agent for telecom customer data?

A customer data agent helps telecom teams use connected customer data to find acquisition and retention audiences, recommend relevant engagement, and prepare approved actions in supported workflows.

How is Pér different from a general AI assistant?

Pér brings trusted customer context to the decision. Grounded in your business's customer data, it helps surface opportunities, explain the evidence, and prepare approved next steps in supported workflows.

What telecom customer data can Pér use?

Depending on your connected data and permissions, Pér can use customer context such as account and subscription details, usage, billing activity, service interactions, device relationships, product availability, digital engagement, consent, and campaign history.

Can Pér take action automatically?

Pér helps move approved actions into supported workflows through configured integrations. Your team controls permissions and review points; available execution depends on the workflow and your setup.

Does Pér replace our CDP, CRM, billing, or service systems?

Pér builds on the Amperity Customer Context Platform and works through supported integrations. CRM, billing, subscriber, and service systems continue to manage their respective workflows.